Market Leaders to Develop New Gaming Affiliate Magazine

May 10, 2006 (London, UK) – iGaming Business magazine and CasinoAffiliatePrograms.com sign deal to publish the only dedicated gaming affiliate magazine.

Two of the longest serving and most trusted interactive gaming resources, iGaming Business magazine and CasinoAffiliatePrograms.com (CAP), have entered into an agreement to publish a new quarterly magazine aimed at providing affiliates with an essential offline tool to help drive measurable results.

The publication will be a brand extension of the CAP website, and like iGaming Business will enjoy the highest available circulation, the highest quality independent editorial, together with the sleekest design. Providing a comprehensive coverage of the variable range of issues facing today’s affiliates, the quarterly will focus on all areas of online marketing including analysis of the latest and emerging trends, implementation of new technologies, key business strategies, marketing tips and online advertising methods.

Complimentary copies of the magazine, due for release in September 2006, will be rolled out to 5,000 gaming and non-gaming affiliates looking to reap the financial rewards of a market which has become a significant force within Internet commerce. In addition, the magazine will be distributed at various affiliate related events including; Ad:Tech, Casino Affiliate Convention (CAC), and Webmaster World.

Advertisers in the magazine must be CAP Certified Partners, demonstrating the integrity of the magazine and allowing affiliates the assurance of reliability when choosing a program to work with.

For further information please contact Alex Pratt on +44 (0)207 954 3480 or alex@iGamingbusiness.com. Alex Pratt will also be available at GIGSE (May 16-18) and CAP Spring Break (May 20-23) for meetings should clients wish to discuss the marketing opportunities available in this unique magazine.

Press Release - 2006-05-11 03:44:06