Playwin and Contests2win have come together to offer the casino effect online, with players getting one chance everyday to pull the lever on the online machine and set their jackpot combination.
Wednesday, May 11, 2005
NEW DELHI: Playwin, the state government lottery system, and Contests2win (C2W), the online contests provider, have joined hands to create a virtual "slot machine". The contest offers the casino effect online with players getting one chance daily to pull the lever on the online machine and choose their jackpot combination. They come back the next day where the names of the winners are displayed in the contest. Ten lucky winners stand to win Itz Cash card of Rs 50 each and one lucky winner gets Rs 250worth Itz Cash card every single day.
According to Playwin senior manager marketing Joe Cordeiro, "Playwin is all about winning, and we want to enable access to the same via innovative media. Internet being the most widespread and interactive is a prefect fit in the promotion of 'Lucky Lotto'. We want to reach out to our patrons and get them to participate online."
C2W CEO Alok Kejriwal said, "Playwin online Lotto is one of the fastest growing lotto spaces in terms of registered users. The brief was to popularize the site where winning is the joy of life and reach out to the Internet audience, build awareness around online lottery and create excitement around it."
